James Dinkins joined the Bloomin’ Brands Board in February of 2025 and is a member of the Audit Committee.

Mr. Dinkins most recently served as the Chief Executive Officer of The Honey Baked Ham Company, LLC. Prior to this role, Dinkins held numerous senior roles in business development, retail, and marketing, with increasing levels of responsibility from 1988 to 2020, including Chief Retail Sales Officer for U.S. Operations, President of the Minute Maid Business Unit for Coca-Cola North America, and Group President of Coca-Cola North America.

Throughout his distinguished 40-year career, Mr. Dinkins has developed a strong general management background, having driven brand strategy, product innovation, and consumer engagement initiatives across multiple beverage categories at The Coca-Cola Company, leveraging digital engagement, brand partnerships, and retail promotions to enhance customer connections. His expertise in guiding strategic marketing initiatives, optimizing brand positioning, and executing large-scale campaigns has contributed to sustained growth and market leadership throughout his career.

Mr. Dinkins has been serving on the Board of Directors of Monster Beverage Corporation since November 2020. He previously served as a Board member of Coca-Cola FEMSA from 2020-2023.

Mr. Dinkins earned a BBA from the University of Georgia and an MBA from Emory University.